Marketing strategist + launch copywriter for creative brands
Let’s get you some brand messaging + copy that sounds like you – unfiltered and glorious – and brings your ride-or-die audience to your doorstep.
your brand deserves to be loud and proud.
Your brand is the main character, and I’m here to help you bring it to the centre stage.
Let’s cut to the chase – you’re holding back. Your messaging is so muddled that it’s confusing your audience, not attracting them. They don’t want to invest because they don’t know your brand. You’re stuck in a loop of constantly refreshing your messaging, even when it messes up your copy, funnels, and social media campaigns, ultimately costing you sales. You’re not sure how to “unmuddle.” The more you put bandaids on to fix it once and for all, the more you stray away from your main character energy.
Now you’re struggling – should you do what everyone else is doing? Should you scrap everything and start over? Heck, maybe you’re wondering if you should stay in the shadows and blend in with the others in your space. Nope. Put away the bland messaging and copy (yep, thank Marie Kondo and toss it in the trash).
Step out of the shadows and into the spotlight.
Let’s unleash your brand’s unfiltered and glorious messaging to level up your strategy so it absolutely, completely, totally, irrevocably dazzles your audience + brings in a lottttaa sales. Result? They invest in your brand and not just what it offers. This helps you build a sustainable and reliable audience pool.
Embracing your main character energy helps you stand out from the crowd and attract an audience that’ll say, “Shut up and take my money” every time you launch. Other brands are afraid to go deeper than the surface, but not you. Your brand is too unique for surface-level messaging.
If that sounds scary, I get it. I’ve been there.
It’s normal to get a li’l introverted when it’s time to share what you nerd out about. It helps when you have an extroverted wingwoman by your side telling you to “just do it.” And I know just the lady who can be that wingwoman/ hype person for you...
*erhm*
Oh, hi!
Thanks for gracing my website with your stunning main character energy. I dig it.
I’M SHALAKA, marketing strategist + launch Copywriter HERE TO help YOUR brand step into the spotlight
Leaning into what makes your brand relatable is what amplifies your brand’s main character energy. So whether you’re all about Baldur’s Gate 3 or you hype your audience with Office memes – I’m here for all of it! Who am I?
Enter, Shalaka. *grandiose double door entrance after fumbling with the handle for a solid 3 seconds* Hi.
Let’s tune up your messaging and yeet your brand (gently) to the centre stage, shall we? curtain, please!
First, a bit about me – I’m your garden variety nerd and always down to talk about everything from Golden Girls and art history to DnD lore and beautifully complex female characters. (hint: my favs are mentioned on this website)
let’s hop on a virtual call (+ coffee)
We’ll talk about your brand goals and your vision. I might even have the advice you're looking for.
Your brand and offers deserve to be celebrated. Let’s revive that energy and add some glitter to it (and just like any self-respecting glitter, it will always be there).
Still hesitant? Don’t worry, you don’t have to do this alone. You’ve got an extroverted hype person here for you. I’m here to help you tune up your messaging and build a strategy so your brand attracts an audience who will stick by your side until the end of time.
Grab a cuppa your favourite hot beverage, let’s channel your inner dame and step into the spotlight.
Psst… and let’s get you those sales you’ve been craving since you started the brand.
“Working with Shalaka was the best experience I've ever had working with a copywriter. Hands down.”
Her copy is conversion-focused, personality-packed, and laugh-out-loud funny. Plus, she's the best human & collabing with her is a total delight from kick-off call to copy delivery.
What I mean to say is this: Shalaka will help you identify the best bits of yourself and pump your copy full of quirk, nerd, and you-nicorn goodness. That type of copy? That's the kind that stops the scroll, calls in your dream clients, and has folks throwing their internet coins atcha.
If you need copy that sounds like you, connects with your people & converts like mad, get on her books ASAP. She's the real deal, the full package, the wholeee copy enchilada.
- Kristin Macintyre, Copy + Messaging Studio Owner
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ATTRACT PROSPECTS YOU ADORE WHO ADORE *YOU*
When your messaging is perfectly tailored to your brand, it attracts *exactly* the type of prospect who connects with it and wants to invest in it.
You’re no longer struggling to attract your ideal audience. Your messaging finds folks who connect with your brand.
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BECOME MAGGIE SMITH FROM DOWNTON ABBEY…
...as your brand messaging + copy is done-for-you while you sip tea and do whatever Violet Crawley did. RIP Maggie.
Curl up with a good book or hang out with your fav folks and furbabies.
Go to the beach for a swim and piña coladas.
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LIVE THE FULL SCROOGE MCDUCK EXPERIENCE
Who hasn’t had the ol’ diving-in-a-pile-o’money fantasy? When your brand messaging resonates with your ideal prospects right away, they don’t hesitate before investing in your brand, which cranks up your sales.
{cue DuckTales theme – Ducktales, Woo-oo!}
“As a creative business owner, I trust Shalaka to handle copywriting for my website and branding clients.”
Her ability to craft a story and punch up the copy + brand messaging in a finite amount of words that target the desired audience is irreplaceable from a marketing perspective. It’s always a pleasure to ask for her expert opinion, as she is thorough, considerate and wonderful to work with overall.
- Caitlin Legere, Founder of Caitlin Legere Design
let’s be real.
is working with a marketing Strategist + launch copywriter the right move for you?
You’re a creative brand or (nerdy) biz owner looking for vibrant brand messaging or copy (or both!) that connects with your audience and converts like crazy.
We’re a great fit if:
➔ Your messaging is all over the place. There are no ducks; there are no rows. There is just chaos. Let’s channel it into your messaging + copy to connect with your audience so they give a quack about your brand.
➔ You’re struggling to stay relevant. You want your messaging to be unapologetic, boost engagement, and connect with your target audience so they’re rushing to invest in your brand.
➔ Your brand has undergone a makeover, and your audience is growing fast – you want someone to nail your messaging + copy so your brand can grow sustainably.
➔ You’ve got a few successes under your belt, and you’re ready to take your messaging + copy to the next level and make more cha-ching!
“If you’re looking for high-converting launch copy that is authentically you , Shalaka is the gal you need.”
I really appreciate the balance of professionalism and chillness Shalaka brings to the process. Thanks to Shalaka’s authentic, personality-infused copy, I have exceeded my goals with every launch. With her help, I have been able to impact so many people's lives!!
- Laura Patterson, Course Creator and Microgreens Farmer @ Hand-Grown Greens
“Shalaka is quick and magnificent with her words.”
Shalaka takes your ideas, your vision, and your goal and turns them into compelling, relationship-building content that converts. Thank you, Shalaka for all you do for our agency and our clients from a copywriting standpoint.
- Lisa and Bryan Overland, Stock Media