psst…YOU ARE DEFINITELY IN THE RIGHT PLACE IF:

➔ You need to nail your brand messaging or get you some launch copy that sounds like you – and you need it *soon.*

➔ You’re sussing me out to see if you can trust me to write your copy how you want it to sound (hey, I’m a stranger on the internet, I get it).

➔ You’re here to discuss my undying love for the powerful “C” supremacy – Critical Role, Cats, and Carol Peletier.

THAT SOUND ABOUT RIGHT? awesome! I’m glad you’re here.

 

I’m Shalaka

(pronounced: Sh-uh-laah-kaah)

I’M HERE TO HIGHLIGHT YOUR BRAND OF dorkINESS SO YOU CAN HAVE A UNIQUE AND GLORIOUS LAUNCH 

 

Yes, that is Bea Arthur’s face with a Bowie lightning bolt

 

I’m the lady that randomly strikes up a convo with you and has a full out geek out session over half-empty coffee cups in the middle of an indie coffee shop. (That may sound terrifying to introverts, so blink twice if you are one, and I’ll go away. I’m an extrovert, not a monster.)

How did I get here, you ask? Here’s my lore for you, curious cat.

A few years ago, I decided to put my experience in brand strategy (and lifelong dorkiness) to good use and started clarifying brand messaging and writing launch copy for glorious peeps like you. I leverage my experience in copy editing + coaching to tune into your messaging AND find those pesky filler sentences that dilute your personality. 

You must be wondering why my biz isn’t named after me.

My biz is named after my mother, Vidya. She always encouraged me to embrace the unfiltered (dorky) version of myself. (She also taught me to spice my food generously but that comes with the territory of being Indian, I think.)

Now, I help peeps like you embrace your inner dork and unleash that in your messaging so your launch is uniquely you. Following the trends may be the norm, but you’re the hero, and you can do whatever the eff you want with your launch.

Just say the word, and I’ll brew some fresh coffee, grab a bar of chocolate, put on my sassy pants, and write the copy you’re proud to have on your next launch. 

Sit back, relax, and enjoy a Golden Girls marathon with your fur babies, or go have a piña colada on me. Let me take care of attracting the audience who adores you and wants to invest in you. Your offer is great, but you are the hero.

Allons-y! (It’s French or Doctor Who for “let’s go”)

So… Are you ready?

THINGS YOU SHOULD *ABSOLUTELY* KNOW ABOUT ME:

  • I *adore* complex female characters

    if you ask me about my fav female character, get ready for a long rant (or a podcast episode) about my fav. Carol Peletier. Catelyn Stark. River Song. Kate Beckett. Jester Lavorre. Take your pick.

  • DOROTHY ZBORNAK IS MY PATRONUS

    GOLDEN GIRLS 4EVER

  • BRING ME A DAIRY MILK AND I'LL FIGHT FOR YOU

    bonus points if you bring two

  • I NEVER SAY NO TO DOG OR CAT PIX

    this is your sign to send me cat pix

    (no, seriously. Can you also pet them for me thanks)

  • I WANT TO BE EMMA THOMPSON WHEN I GROW UP

    who’s your fav dame?

    besides Maggie Smith because that’s a given, let’s be honest.